Where Authority Meets Creativity

Place the consumer at the heart of the economy.

The Brief

How does one present the Competition Authority’s mission and actions in an educational way, and embody the central and pioneering role of this institution in its annual report summary?

Our Recommendation

For over 10 years, the agency has accompanied the Competition Authority in its public speaking engagements, helping transform its image from a “policeman” institution to a key player in the contemporary economy.

Our plan of action: capitalize on a strong editorial and creative tone: regulation as a source of freedom for consumers and businesses. This freedom is expressed graphically in unexpected framing, dynamic and urban visuals, and typographic games that see things big!

Designed like a real magazine, the medium includes thematic files and highlights the institution’s active role in the face of new challenges in the economy.


Editorial Advice  |  Graphic Territory  |  Edition  |  Website